About
Who, what, why?
Summary
A UX designer with 11+ years of experience in fast growing tech companies, corporations and independent Brands. My design style is a mix of tech savvy and creativity, starting with the why. I love all things design. Drawing on the Psychology Research background; I mix lean startup design thinking and user motivation to create beautiful designs.
Biography
I’m passionate and creative — with a strong background in user experience design. I have a talent for creating engaging and intuitive digital products that meet the needs of users.
My design process is driven by a user-centric approach, which involves conducting thorough research and testing to ensure that every product is optimised for the end user. In addition to my design skills, I am also a skilled communicator and collaborator, able to work effectively with clients, developers, and stakeholders to bring products to life.
Outside of work, I enjoy hiking, reading, and experimenting with new design techniques.
Experience
Estée Lauder Companies
Manager of UX Design and Research
2022 → 2023
MagicLinks
Director of Product
2020 → 2022
Catalyte.io
Director of Product Design
2017 → 2020
Center for Research on Learning
UX Design and Research
2013 → 2016